GTM Power Tools
Two ways to put AI to work on your go-to-market—both built from real consulting engagements, both designed to give you strategy-grade output, not generic AI filler.
Install Skills into the AI you already use, or deploy autonomous Agents that do the work for you.
Skills
Frameworks you install in your AI
Structured prompt frameworks built from real GTM engagements. Drop one into Claude, ChatGPT, Gemini, or your LLM of choice and get refined, context-shaped drafts to iterate on with your team—in about two minutes.
- ✓ Off-the-shelf, ready to deploy
- ✓ Works with any major LLM—no lock-in
- ✓ You stay in the driver’s seat
Agents
NewAutonomous AI teammates
Purpose-built agents that plan, execute, and improve work across your business—trained on your voice and processes. Hosted and managed by West End, or custom-built and deployed on your own infrastructure.
- ✓ Always on, working 24/7
- ✓ Off-the-shelf or fully custom
- ✓ They do the work for you
Not sure where to start?
Skills sharpen your thinking. Agents do the work.
Reach for Skills when you want better, faster strategy work from the AI you already use. Reach for Agents when you want a function handled end-to-end without adding headcount. Many teams use both.
Book a discovery call →