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About

Jacqueline Kurdziel

I'm a fractional GTM strategy consultant with 15+ years of experience helping B2B SaaS and FinTech companies build go-to-market engines that actually scale. I work with PE- and VC-backed businesses that need a senior marketing operator—not just a consultant with a slide deck.

My work sits at the intersection of positioning, demand generation, and revenue operations. I've led go-to-market strategy for companies ranging from early-stage startups to enterprise organizations, including EY, Dow Jones, Capgemini, UBS, IDEXX, Staples, and Capchase.

I also build GTM Power Tools—structured AI prompt frameworks drawn from real consulting engagements that help teams get strategy-grade output from their AI, not generic filler.

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What I do

A senior operator embedded in your business

Fractional CMO

Step in as your marketing leader on a fractional basis—owning strategy, team direction, and execution accountability without the full-time overhead.

GTM Strategy

Positioning, messaging, ICP definition, competitive analysis, and launch planning—built for the way PE- and VC-backed companies actually grow.

AI-Enabled Workflows

Custom and off-the-shelf AI workflows that embed strategic frameworks into your team's daily tools—so every output starts from a stronger foundation.

Trusted by

EYDow JonesIDEXXCapgeminiStaplesCapchaseUBS

Let's build your GTM engine

Whether you need a fractional marketing leader, a sharper go-to-market strategy, or AI-enabled workflows tailored to your business—I'd love to hear about it.

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