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West End Agents

Put your go-to-market busywork on autopilot

West End Agents are autonomous AI teammates that run go-to-market tasks end to end—research, content, outreach, reporting, and more—so your team gets its time back for strategy. No technical setup required; just message your agent in Slack like any other teammate.

MarketingPaid mediaProduct marketingSales developmentMessaging & positioningLinkedInPRResearch & data
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Why West End Agents

Less busywork. More of the work that matters.

Agents take the repetitive execution off your team’s plate—and they’re built to be effortless to adopt.

No technical skills required

You don’t need engineers or prompt expertise. West End handles the setup, and you direct your agent in plain language—right from Slack, like any other teammate.

Works on its own, around the clock

Agents carry tasks from start to finish and keep working nights and weekends, so progress never waits on a prompt.

Fits how you already work

Your agent lives in Slack and connects to the tools your team already uses, learning your voice, brand, and process so the output sounds like you.

Frees you for higher-impact work

Hand off the repetitive execution that eats your week and win back hours for strategy, relationships, and the calls only people can make.

The agent library

A specialist for every corner of go-to-market

Each agent is purpose-built for a GTM function and handles a wide range of tasks. Start with one off-the-shelf, or have a custom agent built for work that’s unique to you. Don’t see your use case? Get in touch—West End builds custom agents too.

Content Creation Agent

Your always-on content and campaign engine

  • Draft on-brand content for every channel
  • Track competitor and category moves in real time
  • Adapt content across social, email, and web copy
  • Report on performance and surface what’s working

Paid Media Manager

Keeps budget flowing to what converts

  • Spin up and run A/B tests across campaigns
  • Shift budget toward the best-performing channels
  • Generate ad copy and creative variations
  • Monitor spend, ROAS, and pacing daily
  • Flag underperformers and recommend fixes

Product Marketer

Turns product into stories that sell

  • Translate features into customer-facing benefits
  • Write launch messaging and customer-ready comms
  • Build enablement decks, one-pagers, and battlecards
  • Mine customer feedback for positioning and value props
  • Keep messaging consistent across sales and marketing

Messaging & Positioning Agent

Sharpens how the market hears you

  • Pressure-test and refine your ICP
  • Track customer questions, objections, and language
  • Watch competitor messaging for whitespace
  • Articulate differentiated value drivers
  • Produce sales- and marketing-ready copy

LinkedIn Agent

Builds your presence while you work

  • Plan a steady stream of content ideas
  • Draft posts in your voice, ready to ship
  • Track post performance and surface patterns
  • Spot trends and conversations worth joining
  • Flag influencers and prospects to engage

Sales Development Rep

Preps every conversation so reps don’t have to

  • Research accounts and contacts before each call
  • Build call-prep briefs and tailored talking points
  • Surface news, triggers, and buying signals
  • Draft personalized outreach sequences
  • Log activity and keep the CRM current

PR Agent

Runs your earned-media motion end to end

  • Build and maintain targeted media lists
  • Track competitor press and emerging story angles
  • Draft pitches, releases, and talking points
  • Assemble interview briefs and media kits
  • Monitor coverage, mentions, and Share of Voice

Chief of Staff

Keeps the GTM org on track

  • Run market and competitive research
  • Analyze channel by channel to identify whitespace opportunities
  • Track deadlines, milestones, and deliverables
  • Turn strategic workstreams into reports and exec summaries
  • Model scenarios and forecast outcomes

Marketing Analyst

Turns scattered data into decisions

  • Pull analytics channel by channel and assemble them into omnichannel reports
  • Track KPIs and auto-generate dashboards
  • Run deep dives on markets and competitors
  • Extract insights worth sharing with cross-functional GTM teams

Two ways to start

Start with a proven agent—or build your own

Choose a ready-made agent from the library, or have West End custom-build one around your exact workflows. Either way, it’s set up and managed for you.

Off-the-shelf

Most popular

Pick a pre-built agent

Choose a proven agent from the library and go live fast. West End hosts, manages, and improves it for you—nothing to maintain on your end.

  • Built and ready—live in days, not months
  • Fully hosted and managed by West End
  • Direct it from Slack in plain language
  • Monthly customizations, per agent
  • Dedicated onboarding and support
Book a discovery call →

Custom-built

Build one for your workflows

A bespoke agent designed around your unique processes, data, and goals—for the work no off-the-shelf option covers.

  • Designed around your specific workflows
  • Connected to your data and systems
  • Hosted by West End, or on your own infrastructure
  • Full ownership of code and data, if you want it
  • Monthly customizations, per agent
  • Hands-on onboarding and training
Book a discovery call →

How it works

Live in days, not months

1

Book a discovery call

Share where your team is losing time and what you wish ran itself. Together we’ll pinpoint the highest-impact agent to start with.

2

West End builds and connects it

West End configures your agent—off-the-shelf or custom—trained on your brand, wired into your tools, and ready to take direction in Slack. No technical lift on your side.

3

Deploy, then keep improving

Start handing off work on day one. Monthly tune-ups keep your agent focused on what matters as priorities shift.

Always improving

Your agent keeps getting better

Every plan includes monthly customizations, per agent, so your agent adapts as your team’s needs evolve.

Connect a new tool

Wire your agent into another platform—HubSpot, Slack, Notion, or any API your team relies on.

New reports and dashboards

Get custom views on campaigns, outreach, pipeline, or any metric you want to keep an eye on.

New workflows and rules

Add routing, approvals, and automated handoffs that mirror exactly how your team operates.

FAQ

Frequently asked questions

What exactly is a West End Agent? +

A West End Agent is an autonomous AI teammate that runs go-to-market work for you—drafting content, prepping sales calls, testing ads, pulling reports—and sees each task through based on pre-determined rules, routing, and workflows.

How is an agent different from ChatGPT or an AI skill? +

A chat tool answers when you prompt it, and a skill shapes that answer with a proven framework—but you’re still doing the work. An agent does the work. It takes action across your tools and runs continuously toward an outcome, checking in only when it needs you.

Do I need to be technical to use one? +

No. West End handles all the setup, hosting, and connections. You direct your agent in plain language from Slack—ask for what you need the same way you’d message a colleague.

Can I customize an agent to my workflows? +

Yes. Start with a pre-built agent from the library, or have one custom-built around your processes and data. Either way, every plan includes monthly customizations so your agent keeps adapting to how you work.

How are West End Agents priced? +

Each engagement has a one-time setup fee and a monthly license that includes tokens. After your discovery call, you can request a proposal scoped to the number of agents your team needs.

What data can an agent access? +

Only the data and systems you choose to connect. West End aligns with you on sources during kickoff and takes a thoughtful, responsible approach to AI at every step.

How do I get started? +

Book a discovery call to talk through your needs. You’ll get a proposal with scope, fees, and a setup timeline—and from there, your first agent can be live in days.

Ready to get your team’s time back?

Book a discovery call and West End will help you spot the highest-impact agent to start with—so your team can focus on the work that moves the needle.

Book a discovery call →